Hello

I am a UX Lead, Researcher and Service Designer with over 20 years of experience delivering digital products, services and end-to-end customer experiences. Working across the full design spectrum, I combine service strategy, research, interaction design and prototyping to turn complex user and business needs into clear, effective solutions.

My expertise covers Service Design, UX Research and Design, Customer Experience, Digital Strategy and Digital Transformation. I work with organisations and cross-functional teams to align vision, drive change, and deliver best-in-class experiences that are useful for customers and effective for the business.

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